Content Marketing 101
One of our main goals at Sprucely Designed is to help our community get the most out of their website. Website content like product descriptions, landing pages, and blog articles are foundational to your story, and to creating an amazing customer experience. Whether you’re new to the content cycle, or your content needs some sprucing up, we can help. What is Content Marketing anyway? Simply speaking, content marketing is a marketing approach focused on delivering relevant and valued content your customers are looking for. Think of it as content that helps your customers solve a problem or find a product or solution. Good content marketing also builds community and credibility for your brand. Why is Content Marketing so important? Creating engaging and valuable content is essential to your brand. Consider what content marketing does. Awareness …
