On March 30th, Klaviyo announced some exciting new features that Sprucely Designed is excited to share with you. Up first - Benchmarks. What is Klaviyo? For those of you who may be new, Klaviyo is an email and SMS marketing platform that has full integration with...
While it might seem trivial, your Privacy Policy and Terms of Service agreements are crucial to your website in more ways than one.
How do you know which marketing campaigns are driving the most traffic to your website? Sure, you can track referral sources in Google Analytics. But did you know that you can get even more specific? That's where Urchin Tracking Module (UTM) parameters come...